Agents

Residential Estate & Letting Agents

We're standardising processes for Estate & Letting Agents around accessibility so that you can confidently and easily extend your high customer experience to all property searchers with accessible housing needs.

Inclusive Accessible Residential Lettings Agency

Supporting Agents

Our support and insight to agents is based on Guy Harris's over 25 years professional experience in the property sector, including time as a sales agent in Central London, and lived experience as a wheelchair user since 2003 following a spinal injury. It's clear, helpful, pragmatic and implementable. 

Disability can seem a complicated space and fear - of getting things wrong or being exposed - creates a paralysis where doing nothing becomes the standard. This is totally understandable, but not helpful! The good is that it's totally surmountable.  

On 30th November 2023, NTSELAT published updated guidance for estate and letting agents to improve material information in property listings. Part C included accessibility for the first time. Whilst responsibility has since passed from NTSELAT to the Competition and Markets Authority (CMA) for enforcing rules under the Digital Markets, Competition and Consumers Act (DMCCA), and the sector still awaits clarification on the guidelines, the technical implementations for property listings remain in use on property portals and CRMs.    

Guy's confident and insightful approach both deals with the pragmatic and implementable tasks, and provides a route into understanding who and what we're really talking about - in engagement sessions, we're familiar with the Aha! moments, as the topic moves from an unfamiliar realm into an understanding that's relevant and comfortably within our own experiences. 

Consultancy

Accessibility is a largely untapped growth area that becomes increasingly urgent and relevant as our population ages and the government fails to address the issue by levelling the field. We provide thought leadership sessions, to consider different related questions, including communications and owning a narrative, silence and a fear of getting it wrong, looking at the macro and micro scale with specific properties and marketing their strengths and full values, seeing the target audience we're missing with misplaced concepts of disability and managing expectations.  

Training

Clear and structured, online or in person training. For Sales, Lettings, Residential Development and Prime Relocation teams, our training is an integral part of our work within the sector. Aimed at everyone in your sales and lettings processes, including branch managers, negotiators, PR and marketing, and I.T.. We provide agents with a comprehensive picture of the critical relevance, commercial benefits, context for agents, customer experience for searchers with accessible housing needs, understanding property attributes, and implementable action items.

Partnership & support

Agents differentiate themselves, and your modus operandi need suppliers and partners with shared values and targeted reach. Our clients value our relationship for communications and marketing, referrals, insight, thought leadership, collaborations, creative strategy, and our outlier perspective. Whatever your need, we'll bring wisdom and value, with your commercial needs at the forefront, to help set you apart as thought and action leaders. 

Agency and the Equality Act

The Equality Act 2010 places certain requirements on real estate agents to work through and understand their obligations in terms of accessibility and equality of service. This needn't be onerous. The Nov-23 Material Information updates included accessibility for the first time, including tech and the portals, making now an excellent time to learn what you can easily do as an agent, and how you can benefit commercially with an inclusive mindset.